Digital Vortex: How Today's Market Leaders Can Beat Disruptive Competitors at Their Own Game
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Description
Description
WINNER OF THE 2017 AXIOM BEST BUSINESS BOOK AWARD "Digital disruption" may seem like just another buzzword in the business world, but it can have a major impact on your company. Suddenly, startups and other tech-savvy disruptors can attack, causing your customer base to shrink and revenues to stagnate. Many senior executives either ignore the problem or rely on outdated management methods. In a matter of months, your company can go from being a market leader to a struggling competitor. This is a reality that is playing out in every industry, as everything from products and services to entire value chains are digitized. In Digital Vortex, you will discover how to turn the tables and use the business models and strategies of startups to your own benefit. Instead of waiting to be disrupted, you can leverage your existing businesses and venture into new, profitable ones. Most importantly, you will learn to cultivate the flexibility and foresight to anticipate threats, identify opportunities, and beat your rivals
- Language : English
- Paperback : 266 pages
- ISBN-10 : 1945010010
- ISBN-13 : 978-1945010019
- Dimensions : 15.24 x 1.7 x 22.86 cm